We worked with The North Face EMEA to evolve and scale its approach to circular design, supporting the development of Renewed: Remade – a programme that transforms worn gear into reimagined, one-of-a-kind pieces. ​


Our role focused on embedding circular thinking into design and production, working closely with product teams and manufacturing partners to develop a set of creative and technical guidelines that support the Remade process. This ensured new practices were conceptually strong and viable at scale. ​


​We helped bring the programme to life through a series of experiential activations designed to engage press and customers, showcasing repair, renewal and remaking in action.